For Lancôme’s Skin Science Club event at Anassa City Events in Athens, we created custom visual content inspired by the brand’s aesthetics and strategic direction. Projected onto the venue’s curved architecture, the visuals emphasized elegance, scientific clarity, and contemporary sophistication, transforming the building into a dynamic, glowing extension of the Lancôme identity. The result was a seamless blend of brand presence and spatial design that welcomed guests into an immersive, high-end atmosphere.